The task The DMA is a trade organisation for data-driven marketers trying to empower marketing organisations to be more creative, innovative and ethical. They were keen to explore ways to create better interactions and experiences for their members and we wanted to...
There is an abundance of opportunity in the world of digital transformation, despite its risks and challenges. You can use an array of technologies within your company to improve customer experiences and operations. You can also use technology to enhance the...
For some, the CRM system of an organisation is like its beating heart. So, extracting parts of it from the parent company during a carve-out may feel like open heart surgery! Capabilities, commercials, data and functionality need to be carved out to create a...
When starting any business change initiative, the enabling technologies you choose matter. Choosing the right technologies can mean the difference between business change success, or failure. The growing business analysis industry is testament to the increasing need...
Here are a few pointers on what you should do to avoid the pitfalls and challenges of a carve-out. 1. Mitigate risk In an ideal world, any new business you carve out from its parent, should have infrastructure, resources and talent to operate effectively. But quite...
